24Dec

Market Research – DIY vs. Professional

December 24, 20240 Comments

Which is better for your business? Market research is integral to understanding customers, getting aware of trends, and achieving a competitive edge. But when it implicates choosing between DIY and professional market research, businesses need to consider all aspects. These are five pointers to consider: Cost-Effectiveness Vs. Complete Insights DIY: With tools such as Google

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09Dec

2024 Most Valuable Global Brands compiled by Research4Insights

December 9, 20240 Comments

In 2024, the Total Value of Research4insights Global Top 100 Most Valuable Brands has increased by 20 %. What factors influence these brands’ success ? For marketers, brand value and valuation are crucial since they quantify the effect of brand development and offer direction for future expansion. Since it evaluates how brands affect business performance

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